Effective
Business Writing - Workshop Overview
1
Day workshop
This
workshop gives delegates the tools to create effective and high
impact written business communications. This workshop is for individuals
who want to develop their business writing skills to achieve their
business objectives first time, every time.
The
workshop blends theory with practical, written and group exercises
and is based on the 4 stage business writing process. This workshop
provides individuals with many opportunities to try out the tools
and skills that they have learnt in a variety of practical scenarios.
Workshop Content
- The
importance of written communication in business transactions
- Identifying
the purpose of documentation and the needs of the reader
- Structuring
written documentation to meet audience needs
- Using
high impact business language to communicate information and
sell ideas
- Techniques
for creating professional:
- Letters
- Faxes
- E-mails
- Reports
- Responding
to customers
- Using
IT tools
Workshop Objectives
By the
end of the workshop, delegates will be able to:
- Understand
the principles of effective written communication
- Follow
a structured process for writing high impact business communications
- Identify
the purpose / objective of the communication and plan the structure
the document appropriately
- Use
clear and concise business language to increase the impact of
the message
- Adjust
the style of the document to meet the needs of the audience
- Write
effective letters, emails and facsimiles for internal and external
colleagues and customers
- Respond
effectively to customer complaints and queries
- Eradicate
poorly written communication
- Use
IT tools to assist in checking spelling, vocabulary and grammar
Additional Benefits
Additional
benefits for individuals attending this programme include:
-
A full colour manual of tools and techniques that can be used
back at work
- Personal
checklists to take away
- Top
10 tips for dealing effectively with customer complaints and
queries
- Feedback
on their own personal written communication style
- The
opportunity to learn from the experiences of other delegates
on the Programme
Testimonials
"This
workshop has given me a set of easy to use tools that I can
use to make sure that any documents that I produce are professional
and have the impact that I want - thanks"
"I
really enjoyed this course - especially the feedback on my personal
style - I have loads of ideas how to really make my writing
stand out for the right reasons!"
Other workshops you may be interested in:
Communication
and Influencing
Presentation Skills
For
more information about our Training and Development services -
please contact us
